Keyword Suggestion Tool
Why use CloudToolz’s Free Keyword Suggestion Tool for keyword research?
Help Boost Your SEO Ranking
Keyword research is one of the first and most important steps in any search marketing campaign.
To help drive search engine traffic to your website, whether through organic search or paid search advertisements, you need to find the right keywords, plus a process to grow your keyword lists over time. That’s where our free Keyword Suggestion tool becomes useful.
CloudToolz’s Free Keyword Suggestion Tool gives you a list of relevant keyword results.
Our Keyword Suggestion Tool is designed to help you find relevant keywords for your content, whether it's for SEO (Search Engine Optimization), content marketing, or advertising campaigns.
What Is a Keyword?
Let’s lay down the foundation by explaining what a keyword actually is.
A keyword is a word or phrase that users enter into a search engine to find relevant information online. Keywords are important because search engines use them to understand the content of a websites pages and determine how relevant they are to particular search queries.
Optimizing your content for relevant keywords is a fundamental aspect of SEO, as it helps improve a website’s visibility in SERPs.
Factors That Can Influence Keyword Search Volume
There are several factors that can influence keyword search volume, impacting how often a specific term is searched for on search engines. We list a few key factors below:
Seasonality: Most keywords experience some fluctuation in search volume depending on the time of year. For example, terms related to holidays, events, or seasonal activities may see increased searches during specific times.
Trends and News: Current events, trends, or news stories can significantly impact keyword search volume. Topics that are currently popular or trending are likely to have higher search volumes compared to evergreen topics.
Geographic Location: Search volume can vary based on the geographic location of the searcher. Certain keywords may be more popular in specific regions or countries due to cultural differences, language variations, or local interests.
Industry or Niche: Different industries or niches may have varying levels of search volume for specific keywords. Keywords related to popular or mainstream topics are likely to have higher search volumes compared to niche or specialized topics.
Search Engine Algorithms: Changes to search engine algorithms can influence keyword search volume by affecting how content is ranked and displayed in search results. Updates to algorithms may lead to fluctuations in search volume for certain keywords.
Advertising and Promotion: Keywords that are heavily promoted through advertising campaigns or marketing efforts may experience higher search volumes as a result of increased visibility and awareness.
Searcher Intent: The intent behind a search query can impact keyword search volume. Keywords with commercial intent, such as those related to product purchases or services, may have higher search volumes compared to informational or navigational queries.
Keyword Variations and Long-Tail Keywords: Search volume may be distributed among different variations or long-tail variations of a keyword, rather than concentrated on a single term. Long-tail keywords, which are more specific and targeted, may have lower search volumes individually but can collectively contribute to significant traffic.
Competitive Landscape: The level of competition for a keyword can influence its search volume. Highly competitive keywords may have higher search volumes due to increased demand and visibility, whereas less competitive keywords may have lower search volumes.
Best Practices for Using Keyword Suggestion Tools
Keyword Diversity
Don't rely on just one term. To help reach a broader audience, combine short-tail and long-tail keywords.
Regular Updates
Over time keyword trends tend to shift. Maintain an up-to-date keyword list to remain relevant in your niche.
Competitive Analysis
Check on your rivals and the terms they are using. This will help you identify any weaknesses.
User Intent
Have a think about the user intent behind keywords. Users may be searching for items, information, or services. Adjust your content as necessary.
Content Quality
While keywords play a very important part, content reigns above all. Therefor make sure that your content offers readers something useful, interesting and instructive. Also try and do things no one else has done before.
Utilizing Long-Tail Keywords
Utilizing long-tail keywords in your marketing or SEO strategy can be highly beneficial, especially for attracting specific audiences and improving search engine visibility. Here are some key points and strategies for effectively using long-tail keywords:
Understanding Long-Tail Keywords
Long-tail keywords are more specific and usually longer than more common keywords. They are often less competitive but can attract more qualified traffic. For example, instead of targeting "running shoes," a long-tail keyword would be "women's trail running shoes for overpronators."
Benefits of Long-Tail Keywords
Higher Conversion Rates: Users searching with long-tail keywords are often further along in the buying process and more likely to convert.
Less Competition: These keywords have lower search volumes, making it easier to rank for them compared to more generic keywords.
Improved Targeting: Long-tail keywords allow you to target specific demographics or interests, leading to more personalized marketing efforts.
How to Find Long-Tail Keywords
Use Keyword Research Tools: Tools like Google Keyword Planner, SEMrush, Ahrefs, or Moz can help identify long-tail keywords related to your main topics.
Analyze Search Queries: Check your website’s analytics to see what specific queries bring visitors to your site.
Explore Forums and Social Media: Look for common questions and phrases used by your target audience in niche forums and on social media.
Strategies for Utilizing Long-Tail Keywords
Content Creation: Create blog posts, videos, and other content specifically designed to answer questions or solve problems related to the long-tail keywords.
Optimize Product Pages: For ecommerce, include long-tail keywords in product descriptions, meta descriptions, and titles to improve visibility.
FAQ Pages: Use these keywords in FAQ pages to directly address common queries.
Localized SEO: For local businesses, combine long-tail keywords with local terms to capture nearby customers.
Challenges and Considerations
- Search Volume: The lower search volume of long-tail keywords means you might need to target many such keywords to achieve significant traffic.
- Content Quality: Ensure that the content you create for long-tail keywords is of high quality and genuinely useful to your audience to build trust and authority.
What Are Keyword Suggestion Tools?
For SEO, keyword suggestion tools are a priceless tool. They are tools created to help assist you in finding pertinent keywords for your content.